Public Label, and Bi-Rite Market collateral.
Logo and label design for Bi-Rite Market’s in house brand – The outstanding San Francisco market offers their in-house recipes using locally sourced produce of exceptional quality.
THE CHALLENGE: Bi-Rite Market, a longstanding and revered San Francisco market, well known for their quality and selection, needed a label and logo for their in-house recipes flexible enough to work on jams, coffee, olive oil, and wine.
THE SOLUTION: By utilizing a traditional and minimalist vintage style, this gave a nod to Bi-Rite’s historical presence, while still allowing for the flexibility needed in a multi-product label design.
Bi-Rite ad design for the McSweeny’s newspaper Panorama.
Brochure Design for Bi-Rite Market and their family of businesses was a winner of an Award of Distinction, 2010 Communicator Awards.
The Challenge: Bi-Rite market was looking to create a piece that would tell the story of their entire family of businesses including The Bi-Rite Market, The Bi-Rite Creamery and Bakeshop, 18 Reasons, and their family farm. A brochure that would be robust, and sharing the individual uniquenesses of each arm of Bi-Rite, but still keep the attention of the reader.
The Solution: By creating an eight-page booklet, over a traditional trifold brochure format, space was created to add value to each story, the final piece could still fit into a traditional business-sized envelope and displays at their various locations.